Run the SEO - Return on Investment (ROI) model prior to hiring an SEO firm

Search Engine Optimization does not mean increase in website traffic. You should only hire Search Engine Optimization (SEO) experts when you have completed a through understanding of what keywords you want to deliver and drive your sales volumes.

This is how you do the math:

1. Figure out app. number of sales you want so that you will be happy investing in SEO services.
2. Ask the SEO company and/or 3rd party research report on the keywords to figure out the past search completed on Google, Yahoo & MSN
3. Assume you will get 10% of the keywords search volumes to visit your website if you are on page 1 for that keyword
4. Assume that 1% all website traffic will become sales


So, here is how you have to look at hiring Search Engine Optimization experts --- lets say you are a tree removing service who want to expand sales by adding 5 new customer per month from Internet marketing but Google AdWords, and other ads are too expensive, it will cost $2/click --- in order to generate 5 sales per month you will need to focus on low competition (for fast results) search keywords with at least 5,000 search on keywords like "tree removal The Woodlands".

Tree Removal The Woodlands = 5,000 search = 10% click = 500 x $2 (PPC) = $1K/month
VERTX Local Search for 5 keywords is a flat fee of $499.99 so each keyword cost = $99/month. Is this a deal or a steal??

In fact the VERTX Local Search Engine Optimization includes Google, Yahoo & Bing to get the selected keywords to page 1 guaranteed.

If only the SEO consumer would learn this formula and if only more search engine firms would teach or explain this to customers --- we would have a lot less confusion in the industry.

I hope this formula was helpful, we are being very conservative with our exploration in this Blog, however, its a good guidance if you are in the market for Search Engine Optimization experts.

www.VertxSystems.com -- we make our customers phones ring and emails buzz with leads and sales from the web

PDF Splitter & Merger - Free Trail

c|Net download.com voted as most popular PDF Splitter & Merger products on the web. Well over 32,658 downloads of this utility. Over 3,279 customers since the launch of this product.

This application (utility) was designed for simple user experience where PDF files can be split into 1 or many sub-pdf files based on page range(s) or simply selecting the pages required.

Further more, this utility comes designed to support the need to merge several pdf files and order them prior to the merge activity.

The PDF Splitter & Merger (www.Pdfsplit.com) has been on the market since 2005 and is among the most popular utility applications for the enterprise, small business and individuals. The utility comes with integrated licensing from LicenseDNA platform (www.LicenseDNA.com), which support complete support for Google Checkout. Free 14 days trial - comes with easy and secure purchase - with complete licensing automated along with all downloads automated for the consumers advantage.

PDF Splitter & Merger was recently tested by a large mortgage broker company and also a national airline ticketing and events management company. They both had millions of records which required them to split after the batch processing was completed. PDF Splitter & Merger processed all splits faster and easier than all competing utilities.

Using the combination of merging and splitting, this robust utility has been used by all types of industries and by a variety of users. Go to www.Pdfsplit.com and try the product. Additionally, the solutions is backed by a team of dedicated support staff who can assist all of your questions.

Split by page numbers - select the desired page number to create a new file or split by page ranges - select desired page range or pages that are NOT in sequential order.

Easily merge PDF files and folders into one single PDF file. Merge by page marks and page range (odd and even) or combine several PDF pages and files to create a new PDF.

Google AdWords smart SEO Service

Google AdWords is designed to be smart -- its simple, its measurable, its designed for the average "joe" to figure it out and its sooo easy you can setup the ads and let it run.

One of the best self help books i read over the years is the "Seven Habits of Highly Effective People" by Stephen Covey. Somewhere in that book he discusses how it takes years to build up a savings account by making a steady deposit but it take just a minute to spend it all....that is so true. You save years for that home or car and then in a second you buy it and the money is gone!!

Sure, you have gained some asset in return --- but so often with Advertisement, weather is be online with Google AdWords, Yahoo Ambassador, Microsoft AdExcellence --- or print or broadcast media; you have to be able to measure your return on investment.

What bugs me most about Search Engine Optimization (SEO) is that we has an industry have not yet come up with a standard setup of measures to demonstrate how SEO services done right actually returns 10x better return and better value than online, offline and tradition media.

Yes, we recommend all types of channel marketing --- but our heart is where we know we can provide the best value for our clients --- that is Search Engine Optimization (SEO).

Why do you think this is? Do you think Google, Yahoo, MSN or other folks can't do the reporting or is it because they want the consumers to be in the dark, confused and continue to spend money on the big 3 for ads?

Call us and allow us to run some numbers for you: www.VertxSystems.com

Business is slow during winter months "Bullshit" - Lots of leads & sales via web

I hear from many customers (typically 1st time Internet lead generation clients) --- I don't want to spend money to leverage SEO service or Google AdWords, i.e. marketing dollar during the winter months because of the holidays and we typically don't see a return on our marketing dollars.

This statement is "so true" because these B2B and B2C customers are trained to leverage traditional forms of marketing, i.e. Print Media (Postcards, Door Hangers, News Paper, Magazine, Coupon Discount Flyers, etc.) and Broadcast Media (TV & Radio).

The difference between old media or traditional media marketing vs. new media or Internet / Mobile media marketing are significant. Traditional media is designed to shake the trees and create a desire for the product or service. While Internet media gives the power to the consumer and he/she searches for what they need NOW --- immediately.

In my opinion its much better to get the lead from a consumer looking for exactly what you are selling, right now, than to drum up desires of potentially making a customer want your products or services. When I am looking for stuff on Google, Yahoo & MSN search --- its because I need the information or want the product now or within a very short-time. Additionally, I typically find what i am looking for within page 1 or 2 of my search or i change the keywords to see it will land me better results.

I say what I mean and I can back it up when I tell my customers that the winter months are slow and that its "bullshit" statement. Here are some examples of searches completed in Sep. in Houston, TX area:

CATEGORY SEARCH 1% CUSTOMER ACQUISITION

• Wood Flooring 450,000 4,500
• Pool Service 165,000 1,650
• Mortgage 30 year 90,000 900
• Electrical Service 201,000 2,010
• Handyman Services 60,500 605
• Home Remodeling 201,000 2,010

These are actual numbers from Google AdWords - Keywords Report -- can your business even support 1% customer acquisition rate --- most like not. Heck, even if I am totally wrong and you attract 0.01% --- 1% of 1%, this Search Engine Optimization (SEO) + Google AdWords for Wood Flooring would attract a minimum of 45 sales per month --- NOT LEADS, THESE ARE ACTUAL SALES. Avg. Wood Flooring invoice in Houston, TX is app. $4K. Potential revenues for a flooring company working with us would generate in a so call slow

season: $4K x 45 sales = $180K. If 20% of this is profit = $36K. The owner take home would range between $20K - $40K/month in a so call slow season. So you are wondering what it might cost you for Search Engine Optimization --- $499.99/month for up to 5 - 10 keywords. I think you can run the numbers for the other categories.

I know some of you reading my blog think I am "bullshitting you"...so why not call or email me and I will personally run through the numbers specifically for your business and I will make a guarantee to get you results. Even during slow winter months!!

Sales Engine Optimization is what we do --- we make your phones ring and emails buzz with leads and sales from the web!!

HOUSTON, TX - Leading Search Engine Optimization (SEO), Pay-per-Click (PPC) Google AdWords and Website Design Marketing Firm ---we focus on measuring your leads and sales from Internet and Mobile Phones

VERTX Sales Engine Optimization (SEO)

Success-Breeds-Success!

Sales Engine Optimization (SEO) is the combination of targeted communications on the website to convert browsers into leads and sales with special knowledge of how to present the information for optimal search engines indexing of the website.

Attracting the right qualified traffic is the next big challenge and this must be done at the most affordable price for our clients. Our programs are designed to reasonable and allow our clients to see rapid results. Typically, we are tracking at app. 30 to 60 days to deliver page 1 on Google, Yahoo and Bing.

What makes us different from many other vendors is that we really care about performance of our activities. We setup Google Analytics and then every bi-monthly we are checking keywords ranking to confirm we are delivering results.

Our measure of success is very simple --- we need to deliver a minimum of 2 sales per month for our clients so that our services are basically free!! Typically, our clients generate 10+ sales per month and some even more....

My team and I make ourselves available to all our clients....you can typically reach me directly on my cell --- this make our customer service personal, critical and direct. 75% of our current customers are in Houston, TX and we like it that way because I can personally visit with my clients and share with them knowledge and give them personal attention so they know exactly what they are spending money on and what the results are.

Email or call us for info. www.VertxSystems.com

Broadcast Media vs. Internet Media

What is broadcast media --- News Paper, Magazine (all Print), TV (cable, local, national), Radio.

What is Internet Media (new media) --- Everything on the web meaning: Search Engine Optimization, Website Design, Social Media, Blogs, Video Distribution, RSS Feeds, Press Release, and so on.

The confusion is just starting to blend in marketing because TV, Radio is starting to converge with Internet and mobile. You see broadcast media is design to deliver a message and the advertiser is in control of delivering this message when the consumer is watching this medium. If you were not hungry for a pizza and you saw an ad you might decide to order a pizza.

Internet is more interactive, which means that the consumer is in control of what he/she wants. This can be a positive or negative for different types of companies. Positive for those who understand the power of being found on page 1 of Google, Yahoo, MSN (BING) --- just when the consumer is looking for your products and services. This can be via Google AdWords or Organic Search but the key here is to be found.

While both channels are important its apparent that Internet Media is expanding while Broadcast Media continue to see less dollars. There is a shift which is taking place at a rapid speed and when the mediums converge, the lines will blur further.

What we are doing for our clients is focusing all our energy on the Web, this includes Website Design to attract the maximum leads, sales opportunities, design ads and campaigns to deliver message to drive web search traffic to our clients website and Search Engine Optimization (SEO) to keep costs of competitive keywords in check by ranking our clients in the Organic Section of Search pages and then adding channel media such as National, Local or Regional TV ads supported by Print Direct Mail delivery. The funny thing is most of our clients are small to mid-size businesses in the Houston area --- so our budgets typically range between $500 - $15,000 per month to drive sales for our clients.

Typically, our total services have profound impact on our clients business often delivering 150% increase in sales year-over-year while we design our services to keep marketing costs flat or increase as a percent of sales. We are extremely performance oriented company, so our clients are happy to work with us.

Call or email us for an in depth discussions on how we can help your business increase sales exponentially... www.VertxSystems.com

Can you get me on Page 1 of Google then I will pay you for SEO service

Yesterday I visited with a potential client for the 2nd time. They spend $8K for marketing all year and mostly focus on Air Conditioning & Heating Services. So clearly they are struggling with the decision to buy another service like Search Engine Marketing (SEM) / Search Engine Optimization (SEO) @ a monthly rate of $499.99 for local.

So, I told them to try our services and pay us when we get them to page 1 of Google -- for 5 keywords. Further more, their website needs complete re-work and its burning them up that its not completed well. I told them we would do the design and content port and we will do it on site, locally so that they can see what's going on. To make things even better --- we told them they do not have to pay us unless they are delighted with the website design and SEO services.

I am not sure what else I can do to earn someone's business? There is ZERO risk and you would think this owner would jump on board...there is no catch and its all performance based agreement.

They told me to connect with them this Thu. to get a decision to proceed or not.

Tell me what you think --- no risk, performance based services for Google Search Engine Optimization (SEO) --- this way the customer gets leads and sales from the web.

B2B services -- Search Engine Optimization (SEO)

One of our clients --- www.KeyTran.com is using us for both PPC and SEO Keywords management --- we delivered them to page 1 of Google within 3 weeks and then continue to place them in top positions on Yahoo! Search.

Often B2B websites have a tough time with leads generate since its difficult to figure out who will actually sign-up for products or services sold by the Company. Over time, a client will figure out a ratio of consumer to business leads generated from the web. This can vary from Company to Company and by products or services as well.

Check out www.KeyTran.com and confirm our keywords ranking -- we look forward to hearing from you with more questions regarding B2B leads via Search Engine Optimization (SEO).

Keyword	Google	Yahoo!	MSN (Bing)
delivery houston	Rank:6	Rank:6	Rank:59
delivery service houston	Rank:9	Rank:2	Rank:102
delivery in houston	Rank:6	Rank:2	Rank:59
courier houston	Rank:13	Rank:9	Rank:38
courier service houston	Rank:14	Rank:8	Rank:77

Sales Engine Optimization
Search Engine Optimization
Link Building Experts
Search Engine Experts
Web Marketing
SEO Services

Search Engine Optimization designed Websites

From the Google website: SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a big decision that can potentially improve your site and save time...

WOW!!! Now do you think that its in Google best interest to have companies like ours promote our clients websites with credible links and content and help Google index websites better? Why would Google Search want this? Could it be that through Search Engine Optimization (SEO) work --- they can better assess the type of clients we are promoting and the quality of search results in specific keywords are better than if we SEO companies did not exist?

Think of Google as the Host and SEO companies as Parasites --- ok!! LOL :) might not be a great comparison but the Google, Yahoo and Bing Search Engines needs the Parasites -- like VERTX Search Engine Optimization to help identify what our clients are all about and what they stand for and what products and services they represent.

Unlike many SEO Companies --- we do not hide Google Webmaster recommendation and I wish more people including website designers read this information before they sell Website Design to their Clients.

WHY?

Well simply put --- if you followed the Google, Yahoo & Bing website design guidelines exactly as they specified, the website would be designed with the ability for the Search Crawlers to crawl the information more efficient --- so it would be easier for search engines to index the website, so that the keywords are grouped into searchable content.

In simple terms, your are spelling out what you do as a business so that when someone is looking for your product or service, Google, Yahoo and Bing will do what they do best, show the best website which meets the requirements of the keyword searched.

Here is the most important concept to understand --- lets say you did everything exactly as Google, Yahoo and Bing website design guidelines and so did 10 of your competitors --- which one of you should be presented in position # 1, # 2, ... # 10? on page 1 and so on?

This is really simple --- the website who has the most outside links, the longest domain registry, the best content, the longer the traffic stays on the website, the more referral websites there, etc... ok you get the point....I am describing online marketing tasks --- that is what we do. We are your single source of online marketing, website marketing, content writing, Search Engine Optimization (SEO) team, Social Media Marketing (SMM), Search Engine Marketing (SEM) --- another word for Pay-Per-Click Advertisement management.

This brings me to the most important topic --- why you need to re-think how you hire Website Design Teams to Build your most important marketing and communication materials today.

Most website designers are not trained Search Engine Optimization (SEO) gurus and most Search Engine Optimization (SEO) gurus are not good Website Visual / Marketing staff. So, that brings a big problem in our industry --- which we are focused on solving --- what if we can get SEO and SEM --- Google Certified teams to also be Graphics and Marketing skilled resources.

This way, the websites can be On Site Optimized as soon as we publish the content and all other content such as articles, press releases, supporting sub-domain website content, video content, graphics can be all tied to a consistent message aligned with keywords supported to attract maximum amount of organic search traffic which is FREE from Google, Yahoo & Bing.

The funny thing is if you read the Google webmaster content --- they too recommend the same. We design and build all of our websites with Organic Search Traffic in mind. Does this cost a bit more, yes but far less than if you do not build them SEO Certified Websites. Look you have a website because of your business -- because you are selling something --- 1 customer could potentially pay for your entire website build out. This is by far the most important part of your sales cycle and this is an area where you should not skimp.

I hope this information helps you think about what you need to do to achieve a competitive advantage on the web. If your site is not on page 1 of Google, Yahoo and Bing --- then you simply do not exist on the web, since most customers will not search beyond page 1 or 2.

Increase Web Traffic – Discover 5 Fool-Proof Ways to Outrank Your Competitors

Virtually every website needs to increase web traffic -- lots of it! And if you're like many business owners, you have a very pretty user-friendly site, but driving customers there is a horse of a different color. How do you increase web traffic anyway, you may ask? It's not as hard as it may seem, but unfortunately, it can be very difficult if you're trying to go at it alone. Worst yet, if you have a webmaster
that don't know search engine optimization, it can be a long and weary road. Fortunately, there are 5 sure-fire strategies you can do to increase web traffic to your website that' sure to place you ahead of your competitor fast.

Here are 5 tips that can help you increase web traffic in the shortest amount of time possible.

1) Start Measuring Where Your Traffic Already Comes From To Get More Of It

People often overlook this. Assuming your website is already getting traffic, start tracking where it's coming from. Then, go to the source and see if you can figure out a way to get more of the same kind of traffic. For example, if you notice that a lot of your traffic is coming from article directories where you have previously submitted articles that point back to your website, you should strongly consider submitting more articles as way to boost your web traffic.

2) Make Sure All Your Outbound E-Mails Have Your Web Address

You're unlikely to see a massive spike in traffic from this technique, but it DOES make a difference. How many times per day do you send outbound mail to customers, vendors, suppliers, or even prospective customers? Be sure that your outbound e-mails have a link back to your website. You never know where that next sale will come from, and every little bit of web traffic helps.

3) Get Your Website Listed On As Many Directories As Possible

Think of online directories as being the equivalent of a phone book. Get your website listed in as many directories as possible. You might be surprised by the amount of long-term web traffic this strategy can send to your site.

4) Consider Issuing Press Releases On A Regular Basis

Can you think of something worth sharing with the world on a regular basis? If so, then you can issue press releases. There are a lot of press release websites that will publish the press release you send them. Be sure to include a link back to your website and watch the traffic tumble in.

5) Hire An SEO Consultant To Help You Get Higher Search Engine Rankings

You're likely to see the most dramatic increase in traffic by optimizing your website pages to show up in more prominent positions within the search engine results pages. If you're not really sure how to accomplish this, it makes sense to hire an SEO consultanwho can help guide you.

There you are, by implementing some or all of the aforementioned 5 tips, you will dramatically increase web traffic to your website. And if all that sounds to technical , contact a professional SEO consultant company. Regardless to where you may live whether it's in Greenville or Greenland , just Google search for the best SEO small business specialist nearest you. Be sure to ask for proof to ensure that they can indeed increase web traffic to your website in a reasonable amount of time.

increase web traffic,best SEO small business , search engine optimization
specialist, web traffic,

Search Engine Rankings, search engine optimization, Greenville,SC,NC,consultant, consulting

Outsourcing your Internet Business Activities – How to Leverage Yourself Effectively

If you are planning to expand your online business then you have to add one aspect in your day to day operations and that aspect is "Outsourcing". It is a practice wherein organizations or individuals use the services offered by other firms or individual to take care of work normally taken care by them. Outsourcing comes to your aid when you neither have time or don't want to do everything by yourself or that you are not an expert on every aspect related to your business.

One of the best advantages of outsourcing is that you will then be able to value your time and use it more effectively. There is no doubt your time is worth a lot more than what you will pay to someone to whom you will delegate your tasks. Also, you can put more focus on the more important, money-making aspects of your business.

You have the option to save your own business resources by outsourcing as the service provider can provide the necessary resources and you end up saving overhead cost. You can even team up with experts, as sometimes the tasks that you outsource could be items that you either don't know, or do not have the time to learn and do. When you feel others can carry out tasks better than you, do your due diligence and be sure to allocate work to experts in that area, and capitalize on their knowledge in order to provide your customers or prospects a much better and quality service which otherwise you may not have been able to manage to deliver on your own.

Outsourcing for any business helps focus more and expand the business. This is because it liberates you and give you the freedom to try new things with your business, learn more and experience new aspects of your industry.

Many of you may ask what kind of online business activities can be outsourced? The list of activities that can be outsourced is huge and never ending. You can outsource your online marketing activities which include reaching out to people through social networking sites or creating a forum for your business where you can market your service or product and so generate and drive more traffic to your website. Also, if you want to develop a website for your company, this can also be easily outsourced, and there are other tasks like content and copywriting and the list goes on.

Now, if you are worried about finding people to do your work, you shouldn't be. Nowadays outsourcing is so popular and accessible that you will find hundreds of companies which can provide you with an outsourcing service. There are also websites where you can contact people directly who will bid for your work against other freelancers. If you go this route ensure you request some sample work or references before assigning them any work, as there are so many people out there that you should make your decision consciously taking into consideration the quality of work, and of course the monetary cost.

The Real Truth About An Internet Network Marketing Home Business

There is a good reason the term & business of internet network marketing has experienced tremendous popularity. Many network marketers have realized that without an effective quality lead generation system getting started & getting into immediate profit can be a slow process.

This accounts for the 90% failure rate in the first 90 days with network marketers void of understanding how to leverage the internet to create a quality targeted lead generation machine

A controversial report written by Ann Sieg highlighted the decline of traditional network marketers. This FREE report called "The 7 Great Lies of Network Marketing" brought her much criticism from those established in the network marketing community. Despite this it appears a new era has arrived.

Internet Network Marketing Home Business

Internet network marketing is  simply, the teaming of internet marketing with network marketing. This teaming makes perfect sense. Below are a number of examples as to how you can  turn your business around simply by following online methods and strategies in your prospecting program.

Instead of focusing all of your attention on one prospect who probably won’t be interested in joining your business anyhow, you’ll have the opportunity to approach thousands of prospects in the same time span that it took to attract one prospect when you were using the old outdated network marketing prospecting methods.

As an attraction marketer, the leads you attract are targeted rather than suspect as there were under the old methods. You will gain the opportunity to transform these leads into a source that generates income even if they decide not to join your internet network marketing business.

You will be able to create a marketing structure enabling you to profit from the labors of your prospects even if they decide they do not want to be a part of your primary business.

You will create instant cash flow for your primary business from the very start instead of having to wait for months  before the sluggish pace into profit of some network marketing companies starts to generate the much needed income for your business.

Putting in a lot of effort of little return for your time and effort is a ridiculous way of running a business. Smart working has never seemed more important than it does today and internet network marketing lets you control these efforts not only around the world, but with many prospects at any one time.

The FREE Report "The 7 Great Lies of Network Marketing" didn’t hold back when attempting to highlight to frustrated network marketers the madness of following their uninformed uplines in a potentially failing system.

Success in YOUR internet network marketing business is all about thinking outside the box. This is equally true for the network marketing community. When you are taught the right methods, internet network marketing can become instantly profitable in a HUGE way.

How Effective Internet Marketing Can Help Your Business

Internet marketing is a step up from traditional advertising. While media and other publications are still popular channels to advertise your business, they are insufficient, especially in this day and age when almost everyone uses the internet. That is why adopting online marketing and its strategies is essential for the survival of any business. And if you're still not convinced here are other major reasons.

Marketing options

Internet marketing is similar to traditional marketing insofar as that there are plenty of options to choose from. Traditional advertising gives you television, radio and newspapers. Web marketing, on the other hand, gives you the entire World Wide Web as your advertising playground. The common methods of advertising traditionally are translated into techniques in online marketing, and there are two that you must remember: SEO and SEM.

Each of these internet marketing strategies has its own techniques as well. Learning them is easy. Applying takes some time but overall, they are quite advantageous for your business.

Target audience

Traditional media advertising targets a wide audience. You cannot be sure if you are able to reach the people you want with newspaper ads or television commercials because of the scope. This problem, however, is resolved in online marketing through target-specific strategies that you can apply for your business.

First, you must create a website for your business. Next, you need to optimize it for the search engines. This is the core structure of the online marketing techniques: your website and business should be searchable by your target audience. Keyword utilization is an effective method to achieve that and has been used for several years now by many online marketers. By using relevant and competitive search terms, it’s possible for your target audience to reach your website through the search engine.

Cost-effective strategies

Traditional advertising costs top dollar. While internet marketing strategies are not free, though some may be, they are certainly more affordable than its offline counterpart. Article marketing, for instance, is one of the strategies that you can easily use and maintain with using little to no marketing funds at all. All you need to do is to become a member of several article directories and submission sites and start posting articles relevant to your business. There are simply plenty of cost-effective techniques in online marketing. All the is left is for you to know these strategies and choose the set that will provide the best results for your business.

Create Targeted Streams of Traffic to Your Website

Are you distressed about the fact you made a state-of-the-art website but aren't getting any traffic? Well, the fact is you're not alone. Just like in the brick-and-mortar world, most online businesses lacking a proper marketing plan will fail within six months to one year. The cause of this failure rate is not always the lack of website SEO content but the marketing strategy that was put in place at the initial startup. You may ask, ?How can I market my website effectively?? Most people begin by telling their friends, family, neighbors, and coworkers to visit their website. This often includes placing flyers on grocery store bulletin boards and car windshields out on the parking lot. Social networking sites
seem to bare the onslaught of this opening phase for getting a new online business promoted. After all is said and done, if traffic isn't flowing to your website then you have wasted time resulting in very little income to show for your work. How should you go about the procedure of delivering targeted traffic to a website without having to resort to black hat techniques? (FYI) You should only take the advice of someone who has been in your shoes and then gone ahead to produce a profitable online business. You may think that finding such a person will cost you "an arm and a leg" in consulting fees. In most cases you would be correct in thinking this but let me introduce you to the one exception.

His name is Tellman Knudson. He uses a system called the Easy Traffic Steps (ETS) to drive a steady flow of targeted traffic to his websites. Last year his income totaled around $2.5 million USD by using the ETS and helped him to build a consumer based list in the neighborhood of 300,000. Just think how profitable your business could be with 300,000 opt-ins! Most people believe it takes a person with a high level of computer and Internet understanding to achieve levels of success like this because the ETS system must be complicated but the truth is that's not the case at all. Tellman insists that just about anyone who follows the easy step-by-step system can succeed.

The ETS system shows you how to create powerful streams of traffic to any website using a twenty step process. Once this simple traffic system is set up it will keep going with minimal effort. The ETS system is a bonafide time saver because it exposes the typical mistakes beginners often make when trying to turn on traffic for a new website. This system shows you where on the Internet to find hidden traffic sources and how to position your offer in front of this traffic to earn maximum reward. Obviously, the end result of using this simple traffic system is increased traffic flow leading to an increase of sales. The ETS system was created for the small business owner without much online experience. It's important to know you don't have to be a high tech nerd to make this work.

Traffic generation can be time consuming. Time spent generating traffic can cause other areas of a business to go neglected. Traffic generation is the lifeblood of businesses. Your sales funnel must be constantly tweaked to keep your enterprise growing. What's the point of having a lot of visitors to your website if your sales process is not converting well? The ETS system leverages your time so traffic generation will not consume all your attention. Never get to the point of concentrating all of your efforts into only one area of your business. This is a recipe for failure. My advice is to use systems like ETS to leverage your time wisely so you can keep the overall management of your business in focus.

The Key Elements To Starting An Online Business - Niche Research Tools

The 3 key elements to starting an online business are learning how to use niche research tools, keyword research tools and planning. Have you been going broke purchasing the newest greatest research tools? Have you defined the most profitable website concept for your online business? Have you created a site blueprint on which to build your business?

Building an online business is not an overnight sensation. It takes time, patience and research. If you possess these qualities and are serious; then the following free research tools will help you achieve your dreams and aspirations.

When you learn how to use Google's niche research tools and keyword research tools you'll have a jump on the competition within your niche and find your content ranking highly in the search engine result pages.

One of the most unforgettable moments in your online business will be finding your keyword
phrase and website ranked on page one in Google. It was for me; and I still get excited when I find my content ranked highly in the search results.

Unless you already have an idea or business that you plan on promoting the best place to start is by checking out Google's trends to see what people are searching for most today. This is not the most popular searches - its a record of whats hot today.

I'd start out by setting up a spread sheet and naming it something memorable like:

Niche Research Tools Results.

Make notes on topics that you are familiar with and are passionate about. All you're doing right now is defining some niches that you find appealing. If you find some niches of interest in the trends add them to your list.

Once you've built a list of half dozen or a dozen potential niches log into Google and do a search for each keyword or keyword phrase. This is where I'm going to show you one of the coolest niche research tools.

For demonstration purposes lets pick the niche keyword computer repair. Log in to Google, type computer repair in the search box and click Google Search.

Now click the options tab in the upper left corner.

And here's Google's niche research tools cool wonder wheel. Click on wonder wheel now.

Notice how the main keyword/niche is the hub of the wheel and there are 8 spokes connected to the wheel. These are more great keywords that you may want to use in your website or blog. In this demonstration and research exercise Computer Repair is the main theme.

The spokes represent sub topics or future tiers/pages. If any of these keywords appeal to you for your site add them to a new column in your niche research tools spreadsheet. Sometimes you may find a keyword phrase from one of the spokes that interest you even more than your main theme. Possibly it would make a better niche. Add it to your first list and repeat the process.

The wonder wheel will dig even deeper into this potential niche by simply clicking one of the spokes for a new wheel. The wonder wheel does not narrow down the keyword popularity. It is only a tool for finding more related keywords to the main search term.

Next go back to your niche research tools spreadsheet and do a Google search for each keyword phrase wrapped in quotes. In the upper right hand side of the page will be a number representing the search volume for that keyword phrase as a direct match.

Start a new column in your spreadsheet and record the results for each keyword phrase. Now add each keyword phrase into Google's Keyword Tool. Observe the search volume for each keyword and if you find more keywords that are related to your niche that interest you add them to your list. Be sure to check the search volume on these words too.

The final step would be to figure out who your real competition is. You can find that information by reading my article on keyword popularity research.

The goal in using niche research tools is to find keywords that are high in demand ( search volume) and low in supply.

You now should have a nice list of potential niche keywords, sub keywords ( tier 2 pages) and the information needed to weed and prune your list leaving you with a website blueprint.

All that's left for you to do is start writing keyword focused content and who knows you may find your content listed number one in Google as early as next week.

Building an online business is a process. Keyword research and niche research are essential steps that you need to take. The time you spend now will pay huge dividends down the road.

Search Engine Optimization (SEO) - Onsite Optimization

Search Engine Optimization (SEO) - Onsite Optimization

Google Search: "Optimization in Houston"

What is Onsite Optimization?

This is a mission critical task which is directly in the Clients (or Website Designers) control. Every website should continuously conduct onsite Optimization. Let's explain this in the most simplistic terms possible: Machines do not Understand English Communications --- they do not understand feelings, thought, touch, smell and they can not see. While all of these senses help us (humans) to communicate and assimilate information --- Google, Yahoo & Bing -- which use computer servers to craw and look at the information we present in websites does not have such abilities.

I am sure while growing up you have heard the statement "don't spoon feed your kids or they will never learn" --- at least this was a phrase I heard while attending St. Mary's Catholic High School run by nuns before getting waked on the wrist with a ruler if I got the answer wrong ... LOL :)

In any case, we are in the age where if you want to be ranked on page 1 of Google, Yahoo & Bing (which makes up 92% of search Internet traffic) -- you will want to spoon feed the search engines.

How do you do this is the question? Its very simple, figure out the keywords which has the most significant amount of traffic (consumers searching for the terms) and then figure out the one(s) you will want to dominate. Its very important that you understand that you can not dominate all keywords, its not practical and really not possible. Focus, focus, focus your keywords and your site content around the topic which really communicate who, what, how and why you are on the web. Become the master communicator in the subject matter which you have selected your business area and then focus all of the Onsite Optimization (which means Website Communications) to deliver the message.

One of the most important things you need to do is make sure your Headers (H1 Tag) has the exact keyword(s) you are presenting in the website content. Additionally, you will want your Title Tags, Web Page File Name and Meta Tags all aligned with the same keyword(s).

All of this information together with ongoing content writing around this subject matter (keywords) helps Google, Yahoo & Bing understand that you are passionate about the topic and helps to present your content to people searching for exactly that.

Key points to remember while one is completing Onsite Optimization on their business website is do not try to over optimize on the keywords by over repeating the keyword too many times. It needs to be natural, communicative and informative. Also, I am only sharing with you a small amount of information regarding keyword optimization, there is a lot more optimization per page which needs to take effect before you can expect to have significant ranking improvement.

Additionally, do not expect to be on page 1 of Google, Yahoo and Bing with just Onsite Optimization, you must do Offsite Optimization as part of an ongoing process so that you are constantly seen as the leader in the topic your website is designed for.

Maybe I have confused you or helped you with some more details regarding this Onsite Optimization, give us a call or email us for more information.

www.VertxSystems.com

Google Search: "sales engine optimization" --- we dominate this topic.

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